ashleyMarch is Arts Advocacy Month, and Creative Many Michigan is encouraging people to help “create the spark” for arts.  The organization is celebrating “the impact of arts and creativity in Michigan,” and highlighting the “critical importance of the arts, not only on individual lives, but on the quality of life, growth, and economic prosperity of our communities and the state as a whole.”

Over the last decade, the Michigan Municipal League has been working with our members to learn about, and adopt community placemaking strategies that improve the economic and social well-being of our state.  Recognizing that old tools and approaches for economic success are not as applicable in the 21st century, the League has been focusing on how places – specifically high quality, authentic places – drive prosperity.  In our research on placemaking, we identified eight assets of successful 21st Century communities, including strong arts/cultural amenities.

The arts help define a community’s sense of place, and enrich the quality of life for residents and visitors alike.  A healthy creative sector also attracts and retains residents and businesses, and produces significant economic benefits including jobs, a stronger tax base, downtown revitalization, and tourism (arts and culture tourism, in fact, generates more than the combined tourism revenue of golf, boating, hunting, hiking, biking, fishing & sporting events).

In 2014, the creative industries in Michigan put nearly 89,000 people to work in over ten thousand businesses – generating nearly $5 billion in wages in leading core industries such as advertising, architecture, design, film/media and broadcasting, and the publishing and printing industry (http://www.creativemany.org/research/2016-creative-industries-report/).  And research from Michigan State University found that those who receive formal or informal education in the arts – particularly those with lifelong participation – are more like to start a business. (http://ippsr.msu.edu/publications/ARArtSmarts.pdf). This is strong evidence that art and culture are important elements of thriving communities.

So at a time when funding for federal cultural agencies like the National Endowment for the Arts is under fire, and state and local budgets remain tight, we need to remember that public investment in the arts is one that pays important dividends to all of us, everyday.

If you’re interested in getting involved in Arts Advocacy Month, check out Creative Many Michigan’s website for ideas.

 

mlppOn October 10, the Michigan League for Public Policy hosted a half-day forum, Race, Poverty & Policy: Creating an Equitable Michigan. We were blown away by many of the speakers and resources so we wanted to share a few with our members:

  • What is racial justice? – Keynote speaker and Race Forward President and Executive Director Rinku Sen defines racial justice as the “systematic fair treatment of people of all races that results in equitable opportunities and outcomes for everyone.” She also gave some great pointers on how to talk about race by shifting the focus from an individual’s prejudice or intentions to the bigger question of what’s causing inequality and how are people impacted? Learn more from her presentation.
  • What’s the government’s role in achieving race & equity? – MLPP hosted an entire breakout session on this question and there’s still way more to talk about. The entire presentation was impactful, but we were most excited to share the work Ottawa County Administrator Al Vanderberg is doing in his community with Lakeshore Ethnic Diversity Alliance and the Government Alliance on Race & Equity. LEDA is leading an organizational system review of equity in Ottawa County’s HR policies and practices, as well as getting all 900 employees trained in cultural intelligence. View the session’s Powerpoint slides here and see Vanderberg’s portion towards the end.
  • Racial Equity Impact Assessment – Sen shared this important equity tool communities across the country are using to evaluate how government decisions and actions will impact racial and ethnic groups. For example, the Minnesota School Board requires an equity impact assessment to be performed before every policy and program is implemented. Similarly, the Oregon State Senate passed legislation in 2013 requiring the Criminal Justice Commission to issue a racial impact assessment when requested by a state legislator.

There’s so much more to say, and equity and inclusion is an area in which we should all be focusing our attention. Here at the League, we plan on bringing you more tools, speakers, discussion groups, and resources on this topic in the coming months and at future events. For now, check out our Review issue on equity from late 2015. Please also let us know what tools you’re looking for, topics you want help exploring, or discussions you want to host in your community. Feel free to comment below or email me directly at scraft@mml.org.

Calumet residents, supporters and business leaders participate in a successful visioning session in the village Monday.

Calumet residents, supporters and business leaders participate in a successful visioning session in the village Monday.

Two Upper Michigan communities are in the early planning stages of potential revitalization.

Scott MacInnes

Scott MacInnes

The Villages of Calumet and Baraga are each having public meetings this week as key first steps in forming new village master plans. The work is being supported by Michigan Municipal League Northern Michigan field consultant Scott MacInnes. Upward of 40 people attended a public visioning session in Calumet on Monday and Baraga’s event is tonight.

“I’ve been working closely with villages of Baraga and Calumet as both have relatively new management and no master plan or they haven’t had one in long long time,” said MacInnes, who is the former, long-time Houghton city manager. “We’re trying to get these communities to focus on what they want to be in the next 20 years. Both are losing population and need to turn their communities around.”

MacInnes was pleased with Monday’s turnout in Calumet and said people in both communities are excited about the visioning work, that started last fall with Michigan Technological University students conducting community surveys in both villages.

Calumet supporters share their ideas on ways to improve the Upper Peninsula community.

Calumet supporters share their ideas on ways to improve the Upper Peninsula community.

 

“We got a lot of good input from them,” MacInnes said of those attending Monday’s visioning session. “People are pretty excited about this planning.”

He said both communities are situated in the UP’s Keweenaw Peninsula near areas that are experiencing economic success, such as Houghton, Hancock and Copper Harbor. So it’s possible for Calumet and Baraga to also see a turnaround, but it starts with having a plan.

“There’s been nothing like this for quite a number of years and they’ve really been operating on a day-to-day basis. We got to figure out how to control the blight and start fixing up homes and encourage small businesses to move back in. Now hopefully we can turn this around.”

Calumet Village Administrator Rob Tarvis told the area’s Mining Gazette newspaper that he also was pleased with Monday’s event and said it will go a long way in improving the village for years to come.

The two meetings are being facilitated by Brad Neuman, educator with Michigan State University Extension, and he had attendees give comments at three stations – a map of assets in the village, a chart showing survey results of issues important to residents and a three-question survey asking residents, business owners and supporters for their visions for the village’s future. The questions were, “What are you really proud of about the community?”, What are you sorry or not so proud of about the community?”, and “Imagine you’ve come back to the community after 20 years away; What do you see and experience that has changed for the better?”

Matt Bach is director of media relations for the Michigan Municipal League. He can be reached at mbach@mml.org and (734) 669-6317.

Last week something pretty cool happened: 200 people attended a community visioning workshop in Vassar, MI. The city has a population of about 2,600, so a 7% turnout is a success worth celebrating.pavilion

This visioning event was pretty unlike most organized through a traditional charrette. When I first sat down with the local steering committee as part of our PlacePOP initiative, leaders said they wanted to host an event people actually wanted to come to. They named the project Vassar Vision and decided to host their first event as a “Taste & Talk” to combine two things most people love: food & talking! The Taste & Talk was held on the project site and had barbeque, ice cream floats, games, and plenty of social time. Ronald McDonald was even there.

There is a lot that went into the event, and there’s still a lot to come. However, here’s a quick look at what made the Taste & Talk so successful:

The Place: Ready for Change

Corner Deli is opening downtown Vassar this summer and owners gave out free samples during the Taste & Talk.

Corner Deli is opening downtown Vassar this summer and owners gave out free samples during the Taste & Talk.

Vassar is about two square miles of Tuscola County, located about 15 minutes east of Frankenmuth. Like almost every Michigan community, Vassar lost people, industry, and business in the crash and is working hard to rebuild what was once there. But they don’t just stop there; residents want Vassar to be better than it ever was.

What’s noticeable about Vassar is that people seem excited and ready for change. At the Taste & Talk, my colleagues and I heard zero negative comments. When was the last time that happened at your community meeting? (I’m sure there were a few naysayers present, but we certainly didn’t hear them.)

This past October, council hired a new city manager, Brian Chapman, and encouraged him to go big. He’s young, smart, and off to a strong start in the community. Vassar is also experiencing a pretty unique boom in their downtown. Six new businesses have just opened or are about to open on the same small downtown strip. Residents are thrilled to have a new downtown boutique, coffee shop, and restaurant and they want to make sure these businesses are here to stay. After seeing downtown businesses close in the past, people who love Vassar are eager to step up and do what they can to make sure these businesses succeed.

The Project: Building Momentum, Generating Ideas, Expanding Capacity

After seeing information on the League’s PlacePOP program, Chapman invited me to lead a placemaking workshop this past February. During the workshop, about 30 local leaders learned about placemaking and brainstormed how Vassar can better prioritize place. Attendees broke off into discussion groups and every group identified the same location as an area in need for some TLC. I’ve actually never seen that happen before.

Attendees brainstormed hundreds of ideas during the event.

Attendees brainstormed hundreds of ideas during the event.

The T. North Pavilion area is adjacent to downtown and encompasses a pavilion, play structure, gigantic parking lot, river, drain, and a few miscellaneous buildings mostly used for storage. The pavilion gets some use throughout the year for hockey tournaments, basketball, farmers market, and concert series, and the play structure gets used by kids and young families in the warmer months. The rest mostly just sits there.

When every workshop group identified this area as a top priority, the city took action. They hired the League as project manager to act as a neutral, outside facilitator and to prevent already over-worked city staff from having to manage a new project. Chapman put together a foundational steering committee to guide and make decisions on the project, and the steering committee continues to grow as more and more stakeholders get excited and involved.

Vassar Vision, carried out from late March through September, is an engagement-based process that will develop a concept design and programming plan for the T. North Pavilion area. The project also serves as an important way to unify the community, have fun, and find new leaders who can take the lead on current and future community-wide initiatives.

The People: The Most Important Part

Rebel Soul opened downtown Vassar this spring and gives residents and visitors a unique shopping experience.

Rebel Soul opened downtown Vassar this spring and gives residents and visitors a unique shopping experience.

As in every community, there are some incredible people who make up Vassar. Sandy Keys, for example, is an elderly woman almost solely responsible for getting all nine of the Taste & Talk’s food vendors to host a free tasting table. Although Sandy spent May traveling the country for her grandchildren’s graduations, baptisms, and more, she never stopped doing outreach for the event. “I’m just a volunteer,” Sandy tells people, but it’s clear she’s a lot more than that.

Star Filkins recently opened her boutique, Rebel Soul, in downtown Vassar. Star and her husband moved back to Vassar to be closer to their family as they raise their kids but the transition back home was harder than they expected. As a young mom who had lived in many other places across the country, Star felt there wasn’t much in Vassar for her. She decided to open her shop because she wanted to start building community for herself and for people like her. “This is where I live, where I work, and where I’m raising my children,” Star said. “I’ve seen how awesome other places are and I want Vassar to be like that.”

The owner of Vassar Theatre gave out free popcorn during the event.

The owner of Vassar Theatre gave out free popcorn during the event.

Andreas Fuchs re-opened the downtown Vassar Theatre late last year, which now acts as an important downtown anchor. Andreas thinks of his theatre as more of a gathering place than a movie theatre. “It’s very clear to me that theatre is about community,” he said. “Yes it’s also about movies but it’s more about people. People see movies!” Andreas brings free popcorn just about wherever he goes and hosts costume parties, giveaways, and discussions based on the moves the theatre shows. It’s people like Andreas, Star, and Sandy who make the community what it is.

The Taste & Talk event was both fun and effective, and it happened because the steering committee has ownership and decision-making power over the project. Andreas, Star, and Sandy don’t care about charrettes, they care about their community. And they, along with the rest of the steering committee, hosted an event that was right for Vassar.

I’m looking forward to seeing our design consultants work their magic as they review the hundreds of ideas attendees generated about the use and aesthetics of the space. We’ll be back doing more creative engagement in August as part of Vassar’s Riverfest. I’m guessing it will be another unique and impactful event!

Visit Placemaking.MML.org/PlacePOP for more information on the PlacePOP program. Stay updated with Vassar’s project by joining their Facebook group.